Climate Pledge Friendly climate-friendly certification is quite unfamiliar to many sellers. It seems that such a certification suddenly became available. Compared with mandatory certifications such as EPR, the climate-friendly certification launched by Amazon is a voluntary and advocacy certification.

So what kind of certification is this Climate Pledge Friendly, and how can I obtain this climate-friendly certification label?

01 definition

   

In 2019, Amazon and Global Optimism co-founded The Climate Pledge,

 committing to meeting the Paris Agreement 10 years early and achieving net-zero carbon emissions by 2040. Now, 312 organizations have signed the Climate Pledge.

 In 2020, Amazon officially launched the Climate Pledge Friendly program, 

a new program to help end buyers easily discover and purchase more sustainable products. It plans to eliminate carbon emissions as much as possible and offset any remaining carbon emissions to achieve its goals and achieve sustainable product improvements. Simply put: reducing carbon emissions, or minimizing your carbon footprint, 

reduces the amount of greenhouse gases that warm the planet.

 When a customer searches for an Amazon product and sees the Climate Friendly Pledge label, 

it indicates that the product has one or more of 37 (as of 2022) different sustainability certifications.

 Earning the label also means there will be more. Traffic support and exposure enhance buyers’ purchasing tendency.

02 how to apply?

    Amazon currently recognizes 37 environmental certifications. After obtaining one or more of these certifications, you can also apply for the climate-friendly commitment label. After the third-party sustainable certification is issued, the seller does not need to change any product data or upload information. The third-party agency will update the seller’s climate-friendly commitment products to Amazon, and Amazon will re-license the label.

机构名单：

外部可持续性认证的环保标识：

03 What are the benefits of applying for the Climate Friendly Commitment Label?

-Traffic support and more exposure, buyers can directly filter products with friendly commitment labels when searching for products；

-Amazon is taking action to help customers more easily discover and buy Climate Pledge-friendly products, with eligible products highlighted in shopping results and product pages, and appearing in dedicated areas on Amazon；

-Boost search rankings；